{"id":11121,"date":"2019-11-29T13:34:42","date_gmt":"2019-11-29T12:34:42","guid":{"rendered":"https:\/\/www.innovationsforetagen.se\/?p=11121"},"modified":"2025-09-08T15:33:53","modified_gmt":"2025-09-08T13:33:53","slug":"kundattraktivitet","status":"publish","type":"post","link":"https:\/\/www.innovationsforetagen.se\/2019\/11\/kundattraktivitet\/","title":{"rendered":"Offentlig upphandling i fokus \u2013 Innovations­f\u00f6retagen i panel om hur offentliga kunder kan bli mer attraktiva"},"content":{"rendered":"

Hur kan offentliga akt\u00f6rer bli b\u00e4ttre p\u00e5 att locka till sig kvalificerade leverant\u00f6rer inom arkitekt- och teknikkonsultbranschen?<\/strong> Det var den centrala fr\u00e5gan vid ett seminarium hos Sveriges Kommuner och Landsting (SKL) den 29 november, d\u00e4r Innovationsf\u00f6retagen deltog i en paneldiskussion om framtidens offentliga marknad.<\/p>\n

En allt viktigare fr\u00e5ga f\u00f6r samh\u00e4llsbyggandet<\/h3>\n

Seminariet tog avstamp i ny forskning av David Fridner<\/strong>, doktorand i f\u00f6retagsekonomi vid Stockholms universitet. Under tv\u00e5 \u00e5r har han studerat hur offentliga upphandlande myndigheter kan f\u00f6rb\u00e4ttra sin f\u00f6rm\u00e5ga att attrahera kompetenta leverant\u00f6rer. Resultaten visar att det finns stort utrymme f\u00f6r f\u00f6rb\u00e4ttring, s\u00e4rskilt vad g\u00e4ller dialog, f\u00f6ruts\u00e4gbarhet och f\u00f6rst\u00e5else f\u00f6r leverant\u00f6rernas aff\u00e4rslogik.<\/p>\n

Efter presentationen f\u00f6ljde en paneldiskussion<\/strong> med representanter fr\u00e5n flera akt\u00f6rer i branschen: Helena Dahlberg<\/strong>, f\u00f6rbundsjurist p\u00e5 Innovationsf\u00f6retagen, tillsammans med deltagare fr\u00e5n Sveriges Byggindustrier<\/strong>, Swedish Medtech<\/strong>, Timr\u00e5 kommun<\/strong> och SKL Kommentus Ink\u00f6pscentral<\/strong>.<\/p>\n

\u2013<\/span><\/span> Att den offentliga marknaden \u00e4r attraktiv f\u00f6r f\u00f6retagen \u00e4r samh\u00e4llsekonomiskt viktigt och n\u00e5got vi beh\u00f6ver jobba vidare med, s\u00e4ger Helena Dahlberg, f\u00f6rbundsjurist p\u00e5 Innovationsf\u00f6retagen.<\/p>\n

Innovationsf\u00f6retagen lyfte vikten av f\u00f6rst\u00e5else och l\u00e5ngsiktighet<\/h3>\n

Helena Dahlberg betonade s\u00e4rskilt vikten av tydliga och transparenta upphandlingsprocesser<\/strong>, d\u00e4r f\u00f6rfr\u00e5gningsunderlag speglar den verkliga komplexiteten i uppdragen. Hon pekade ocks\u00e5 p\u00e5 behovet av dialog i ett tidigt skede<\/strong>, inte minst f\u00f6r att ge f\u00f6ruts\u00e4ttningar f\u00f6r innovation, h\u00e5llbarhet och kvalitet i projekten.<\/p>\n

En annan viktig aspekt som lyftes av panelen var vikten av kontinuitet i upphandlingsrutiner och kompetensutveckling hos upphandlande enheter<\/strong>. Genom att minska tr\u00f6sklarna f\u00f6r mindre och medelstora f\u00f6retag, och satsa p\u00e5 mer strategisk upphandling, kan offentliga kunder bredda sin leverant\u00f6rsbas.<\/p>\n

Fler insatser beh\u00f6vs<\/h3>\n

Seminariet visade tydligt att m\u00e5nga delar av den offentliga marknaden st\u00e5r inf\u00f6r ett v\u00e4gval. Ska den forts\u00e4tta att vara attraktiv f\u00f6r marknadens mest kompetenta akt\u00f6rer kr\u00e4vs en st\u00f6rre f\u00f6rst\u00e5else f\u00f6r leverant\u00f6rsperspektivet och en vilja till \u00f6kad samverkan. Innovationsf\u00f6retagen kommer att forts\u00e4tta vara en aktiv r\u00f6st i det arbetet, med fokus p\u00e5 att skapa f\u00f6ruts\u00e4ttningar f\u00f6r kvalitet, innovation och l\u00e5ngsiktig samh\u00e4llsnytta.<\/p>\n

\u00a0<\/p>\n\n\n

<\/p>\n","protected":false},"excerpt":{"rendered":"

Hur kan offentliga akt\u00f6rer bli b\u00e4ttre p\u00e5 att locka till sig kvalificerade leverant\u00f6rer inom arkitekt- och teknikkonsultbranschen? Det var den centrala fr\u00e5gan vid ett seminarium hos Sveriges Kommuner och Landsting (SKL) den 29 november, d\u00e4r …<\/p>\n","protected":false},"author":5586,"featured_media":11122,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[308],"tags":[],"article_type":[73],"agreement":[],"for-members":[],"class_list":["post-11121","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-offentlig-upphandling","type-nyheter"],"acf":[],"yoast_head":"\nOffentlig upphandling i fokus \u2013 Innovationsf\u00f6retagen i panel om hur offentliga kunder kan bli mer attraktiva - Innovations\u00adf\u00f6retagen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.innovationsforetagen.se\/2019\/11\/kundattraktivitet\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Offentlig upphandling i fokus \u2013 Innovationsf\u00f6retagen i panel om hur offentliga kunder kan bli mer attraktiva - Innovations\u00adf\u00f6retagen\" \/>\n<meta property=\"og:description\" content=\"Hur kan offentliga akt\u00f6rer bli b\u00e4ttre p\u00e5 att locka till sig kvalificerade leverant\u00f6rer inom arkitekt- och teknikkonsultbranschen? 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