{"id":16377,"date":"2022-06-23T11:30:30","date_gmt":"2022-06-23T09:30:30","guid":{"rendered":"https:\/\/www.innovationsforetagen.se\/?p=16377"},"modified":"2025-07-11T12:38:34","modified_gmt":"2025-07-11T10:38:34","slug":"vad-jag-lart-mig-de-senaste-atta-aren","status":"publish","type":"post","link":"https:\/\/www.innovationsforetagen.se\/2022\/06\/vad-jag-lart-mig-de-senaste-atta-aren\/","title":{"rendered":"Vad jag l\u00e4rt mig de senaste \u00e5tta \u00e5ren"},"content":{"rendered":"\n<p class=\"intro\">Efter \u00e5tta \u00e5r som f\u00f6rbundsdirekt\u00f6r b\u00f6rjar det bli dags f\u00f6r summering. H\u00e4r \u00e4r \u00e5tta saker jag l\u00e4rt mig de senaste \u00e5tta \u00e5ren.<\/p>\n<p>Min f\u00f6rbundsdirekt\u00f6rskollega, \u00c5sa Zetterberg p\u00e5 TechSverige, brukar ofta p\u00e5minna oss om l\u00e4randet i vardagen. \u201dVad har vi l\u00e4rt oss p\u00e5 detta?\u201d brukar hon regelbundet fr\u00e5ga efter b\u00e5de jobbiga och framg\u00e5ngsrika projekt.<\/p>\n<p>Och f\u00f6r mig, som \u00e4nnu inte \u00e4r utskriven fr\u00e5n \u201dSchool of life\u201d, utan st\u00e4ndigt l\u00e4r mig nya saker, \u00e4r det den b\u00e4sta fr\u00e5gan.<\/p>\n<p>S\u00e5 nu, efter snart \u00e5tta \u00e5r som ansvarig f\u00f6r bransch- och arbetsgivarorganisationen Innovationsf\u00f6retagen, st\u00e4ller jag mig fr\u00e5gan: vad har jag l\u00e4rt mig de senaste \u00e5ren?<br \/>\nH\u00e4r \u00e4r ett f\u00f6rs\u00f6k till summering.<\/p>\n<p>1. Ingenj\u00f6rsuppdraget \u00e4r otroligt brett och m\u00e5ngfacetterat<\/p>\n<p>Insikten om att ingenj\u00f6rsutbildningen kan leda till n\u00e4stan vad som helst har verkligen f\u00f6rst\u00e4rkts efter mina \u00e5r p\u00e5 f\u00f6rbundet. Ingenj\u00f6rer bygger, planerar, innoverar, driver, leder, f\u00f6r\u00e4ndrar: och allt d\u00e4r emellan.<\/p>\n<p>2. Ber\u00e4ttandet beh\u00f6ver f\u00e5r st\u00f6rre plats<\/p>\n<p>Ett varum\u00e4rke formas av omv\u00e4rlden \u2013 det \u00e4r mottagaren som ytterst best\u00e4mmer vad som l\u00e4ggs i varum\u00e4rket. Men kan du ber\u00e4tta en ber\u00e4ttelse p\u00e5 ett bra s\u00e4tt har du enorma m\u00f6jligheter att bidra till att bilden blir r\u00e4tt. P\u00e5 f\u00f6rbundet har vi jobbat aktivt med ber\u00e4ttandet \u2013 just f\u00f6r att hj\u00e4lpa omv\u00e4rlden att f\u00f6rst\u00e5 hur vi t\u00e4nker och vart vi \u00e4r p\u00e5 v\u00e4g.<\/p>\n<p>3. Samh\u00e4llsbyggnadssektorn beh\u00f6ver \u00f6ppna fler d\u00f6rrar<\/p>\n<p>Familjen av m\u00e4nniskor, f\u00f6retag och organisationen som utg\u00f6r byggsektorn har en tendens att prata om sektorn som ett \u201dvi\u201d, till skillnad mot \u201dde\u201d som st\u00e5r utanf\u00f6r. Det hade inte varit fel om fler influenser fr\u00e5n andra l\u00e4nder, branscher och kulturer kunde b\u00e5da utmana och utveckla byggsektorn.<\/p>\n<p>4. I bl\u00e5siga tider beh\u00f6vs institutioner mer \u00e4n n\u00e5gonsin<\/p>\n<p>Under pandemin och n\u00e4r kriget i Ukraina br\u00f6t ut blev det uppenbart hur viktigt det \u00e4r med fasta former och strukturer att luta sig mot: s\u00e5som kollektivavtal eller en trygg branschorganisation. H\u00e4r gjorde vi v\u00e5rt b\u00e4sta f\u00f6r att skapa lite mer trygghet, ordning och reda f\u00f6r f\u00f6retagen i v\u00e5r bransch.<\/p>\n<p>5. Branschglidningarna st\u00f6kar till det<\/p>\n<p>Indelningen av f\u00f6retag i grupper, branscher eller f\u00f6rs\u00f6k att s\u00e4tta SNI-koder p\u00e5 olika organisationer: det arbetet blir bara sv\u00e5rare och sv\u00e5rare. I jobbet med att st\u00e4rka v\u00e5rt f\u00f6rbund, har jag m\u00f6tt massor av utmaningar kring gr\u00e4nsdragningsproblematiken. Detta kr\u00e4ver sannolikt ett omtag och ett nytt syns\u00e4tt f\u00f6r framtiden.<\/p>\n<p>6. Digitaliseringen har knutit oss samman\u2026<\/p>\n<p>Under pandemin flyttade vi v\u00e5ra r\u00e5d och arbetsgrupper fr\u00e5n fysiska m\u00f6ten till Teams. I ett slag kunde m\u00e5nga fler delta. V\u00e5ra r\u00e5d har aldrig varit s\u00e5 viktiga \u2013 och s\u00e5 aktiva \u2013 som nu.<\/p>\n<p>7. \u2026 och utmanat sammanh\u00e5llningen<\/p>\n<p>Samtidigt som vi hittat bra arbetsformer f\u00f6r v\u00e5ra r\u00e5d har den n\u00e4ra sammanh\u00e5llning som vi haft p\u00e5 v\u00e5rt kansli, med kollegorna p\u00e5 Almega och inom Svenskt N\u00e4ringsliv, utmanats n\u00e4r mycket flyttat till digitala m\u00f6ten. Teams, Zoom och Google Meet \u00e4r utm\u00e4rkta som komplement, men ska vi bygga riktigt n\u00e4ra arbetsgrupper kr\u00e4vs det att vi ses. Och inte f\u00f6r s\u00e4llan.<\/p>\n<p>8. Det tar tid att bygga kulturer<\/p>\n<p>Det l\u00e5ter s\u00e5klart trivialt, men kulturer \u00e4r inget som kan organiseras fram eller beslutas med n\u00e5gra kraftfulla insatser av ledande befattningshavare. Varken i ett samh\u00e4lle eller p\u00e5 ett f\u00f6retag. Ett s\u00e5dant arbete tar tid och kr\u00e4ver b\u00e5de mod, engagemang och lagarbete. Kulturf\u00f6r\u00e4ndringar kan vara nyttiga och n\u00f6dv\u00e4ndiga: men de tar tid att f\u00e5 p\u00e5 plats.<\/p>\n<p>Det finns s\u00e5klart massor av andra l\u00e4rdomar. Vissa dyrk\u00f6pta, andra insikter f\u00f6rv\u00e4rvade efter aktiva och medvetna beslut.<\/p>\n<p>Ytterligare summeringar kanske kommer n\u00e4sta vecka. Ni har inte sett det sista av fredagsbloggen \u00e4n\u2026<\/p>\n<p>*<\/p>\n<p>I helgen firas midsommar med goda v\u00e4nner, b\u00e5de med midsommarst\u00e5ng p\u00e5 Koviken p\u00e5 Lov\u00f6n utanf\u00f6r Stockholm, och med lite mat hemma i Bromma.<\/p>\n<p>Det blir traditionsenligt, med sill, potatis och kanske n\u00e5gon jordgubbe.<\/p>\n<p>Trevlig midsommar!<\/p>\n<p>\/magnus<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Efter \u00e5tta \u00e5r som f\u00f6rbundsdirekt\u00f6r b\u00f6rjar det bli dags f\u00f6r summering. H\u00e4r \u00e4r \u00e5tta saker jag l\u00e4rt mig de senaste \u00e5tta \u00e5ren. Min f\u00f6rbundsdirekt\u00f6rskollega, \u00c5sa Zetterberg p\u00e5 TechSverige, brukar ofta p\u00e5minna oss om l\u00e4randet i &hellip;<\/p>\n","protected":false},"author":54,"featured_media":15834,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[53],"tags":[],"article_type":[39],"agreement":[],"for-members":[],"class_list":["post-16377","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fredagsblogg","type-blogginlagg"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Vad jag l\u00e4rt mig de senaste \u00e5tta \u00e5ren - Innovations\u00adf\u00f6retagen<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.innovationsforetagen.se\/2022\/06\/vad-jag-lart-mig-de-senaste-atta-aren\/\" \/>\n<meta property=\"og:locale\" content=\"sv_SE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vad jag l\u00e4rt mig de senaste \u00e5tta \u00e5ren - Innovations\u00adf\u00f6retagen\" \/>\n<meta property=\"og:description\" content=\"Efter \u00e5tta \u00e5r som f\u00f6rbundsdirekt\u00f6r b\u00f6rjar det bli dags f\u00f6r summering. H\u00e4r \u00e4r \u00e5tta saker jag l\u00e4rt mig de senaste \u00e5tta \u00e5ren. Min f\u00f6rbundsdirekt\u00f6rskollega, \u00c5sa Zetterberg p\u00e5 TechSverige, brukar ofta p\u00e5minna oss om l\u00e4randet i &hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.innovationsforetagen.se\/2022\/06\/vad-jag-lart-mig-de-senaste-atta-aren\/\" \/>\n<meta property=\"og:site_name\" content=\"Innovations\u00adf\u00f6retagen\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/facebook.com\/innovationsforetagen\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-23T09:30:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-11T10:38:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.innovationsforetagen.se\/app\/uploads\/sites\/6\/2022\/06\/kopia-av-fredagsblogg-v42-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2000\" \/>\n\t<meta property=\"og:image:height\" content=\"1050\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Magnus H\u00f6ij\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/www.innovationsforetagen.se\/app\/uploads\/sites\/6\/2022\/05\/bloggmaj-scaled.jpg\" \/>\n<meta name=\"twitter:creator\" content=\"@innovationsftg\" \/>\n<meta name=\"twitter:site\" content=\"@innovationsftg\" \/>\n<meta name=\"twitter:label1\" content=\"Skriven av\" \/>\n\t<meta name=\"twitter:data1\" content=\"Magnus H\u00f6ij\" \/>\n\t<meta name=\"twitter:label2\" content=\"Ber\u00e4knad l\u00e4stid\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minuter\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Vad jag l\u00e4rt mig de senaste \u00e5tta \u00e5ren - Innovations\u00adf\u00f6retagen","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.innovationsforetagen.se\/2022\/06\/vad-jag-lart-mig-de-senaste-atta-aren\/","og_locale":"sv_SE","og_type":"article","og_title":"Vad jag l\u00e4rt mig de senaste \u00e5tta \u00e5ren - Innovations\u00adf\u00f6retagen","og_description":"Efter \u00e5tta \u00e5r som f\u00f6rbundsdirekt\u00f6r b\u00f6rjar det bli dags f\u00f6r summering. 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